Privacy Policy

This Privacy Policy describes how your Personal Data is collected, used and disclosed to others when you visit or purchase something from www.pureenutrition.com (the "Site").

WHAT PERSONAL INFORMATION WE COLLECT
When you visit the Site, contact us, use or services or buy products, pay for your purchase, give feedback, send us pictures, we automatically collect certain information from your device, including information about your web browser, IP address, time zone and certain cookies installed on your device. As you browse the Site, we also collect information about the individual web pages or products you view, the websites or search terms that brought you to the Site, and information about your interaction with the Site. We refer to this automatically collected data as "Device Data". We collect Device Data using the following technologies:

- "Cookies" are data files that are placed on your device or computer and often contain an anonymous unique id. For more information about cookies and how to disable them, visit: http://www.allaboutcookies.org.
- "Log files" track actions on the Site and collect data including your IP address, browser type, internet service provider, pages from which you are directed to the Site and where the Site directs you, and date and time stamps.
- Web beacons, tags and pixels are electronic files used to record information about your use of the Site.
When you make or attempt to make a purchase on the Site, we collect certain information from you including your name, billing address, delivery address, payment information (including credit card numbers, email address and telephone number.  We refer to this information as "Order Information".
When we refer to "Personal Data" in this Privacy Policy, we mean both Device Data and Order Data.

HOW WE USE YOUR PERSONAL DATA
We generally use the Order Information we collect to fulfill orders placed through the Site (including processing your payment information, preparing for shipment, and providing invoices and/or order confirmations).  We also use this Order Data to:
communicate with you; monitor orders for potential risks or fraud; and send you information and advertisements about our products or services, according to your indicated preferences.
We use the collected Device Data (in particular your IP address) to monitor for potential risks and fraud, and more generally to improve and optimize our Site (for example, by generating analytics about how our customers navigate the Site and to assess the success of our marketing and advertising campaigns).

TO WHOM WE PROVIDE YOUR PERSONAL DATA
We provide your Personal Data to third parties who help us use your Personal Data as described above.  For example, we use Webflow to manage our online shop. Please see the page https://webflow.com/legal/privacy to learn how Webflow handles your Personal Information. We also use Google Analytics to understand how our customers use the Site. On the page https://policies.google.com/privacy?hl=nl you can find more information about how Google uses your Personal Information.  You may also opt-out of the use of Google Analytics on the page https://tools.google.com/dlpage/gaoptout.
We may also disclose your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other legally valid request for information we receive, or to protect our rights in other ways.

BEHAVIOURAL ADVERTISING
As described above, we use your Personal Data to send you targeted advertisements or marketing messages that may appeal to your interests.  To learn more about how targeted advertising works, please visit the Network Advertising Initiative ("NAI") information page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.You may also opt-out of some of these services through the Digital Advertising Alliance's opt-out pages at http://optout.aboutads.info/.

DO NOT TRACK
A "Do Not Track" signal from your browser will not change the way we collect and use data.

YOUR RIGHTS
If you live in Europe, you have the right to access the Personal Data we hold about you and to request that your Personal Data be rectified, updated or erased. If you wish to exercise these rights, please contact us at the contact details provided below. If you live in the EU, please note that we may also process your Personal Data for the performance of contracts we have with you (for example, if you order something from the website) or to pursue our legitimate interests as set out above.  Please note that your Personal Data may be transferred to countries outside Europe, including Canada and the United States.

RETENTION PERIODS
We do not keep your personal data longer than necessary. For website visitors this is a maximum of 5 years. We will otherwise keep your personal data as long as we need them for the justified and specific purposes related to the processing and/or if we are obliged by law to keep them for the retention periods set by applicable laws and authorities. Generally, when you place an order through the Site, we will retain your Order Data until you ask us to delete it.

CHANGES
We may update this Privacy Policy from time to time, for example, as data changes, for other operational reasons or as required by law or regulation.

GET IN TOUCH WITH US
If you would like to know more about our privacy practices or if you have any questions or complaints, please send an e-mail message to info@pureenutrition.com.